NEW DEAL TO SIGNIFICANTLY ENHANCE WORLD RX COVERAGE IN GERMANY
The FIA World Rallycross Championship presented by Monster Energy will be broadcast live and exclusive on Germany’s leading 360° sports platform over the remainder of this season and next, as part of an exciting new agreement set to bring the sport to more fans in Germany than ever before. In a broad offering that is set to significantly expand the appeal of World RX in the country, all six remaining rounds this year will be shown either live or as highlights across SPORT1’s range of multimedia platforms. The Canadian and US events will be broadcast live on SPORT1’s free-to-air television channel, with three further rounds – France, Latvia and South Africa – going out as same-day highlights on the same channel. The German round will also be free-to-air, and will either be shown live or via highlights. All six events can similarly be viewed live and free of charge on SPORT1.de, with a selection of them additionally available to SPORT1+ subscribers. In 2019, the intention is to further enhance the offering with even more live World RX action. World RX Managing Director for IMG, Paul Bellamy commented: “For SPORT1 to demonstrate such strong commitment to World RX is fantastic news for our fast-growing championship. The German market is very important to the series as well as those OEMs (Original Equipment Manufacturer's) currently involved, and this new two-year agreement offers fans in the country even more opportunities to experience our hugely exciting sport.” Daniel von Busse, COO TV of SPORT1, added: "With the FIA World Rallycross Championship, we welcome the next top new acquisition to our 'Home of Motorsport'. World RX has quickly established itself since its premiere in 2014 and is very popular especially among younger motorsport fans due to its attractive format. So the series fits perfectly with our 360° approach, which focuses not only on TV coverage but also on our digital platforms."